Mod fashions and the models who wore them were brash and daring and definitely ahead of the times! The styles of the 60's were owned by England but it wasn't too long before Americans hopped on board!
The term 'Mod' is derived from the word 'Modernist' and is defined as...
An unconventionally modern style of fashionable dress originating in England in the late 1950's & early 1960s.
adj.2. Fashionably up-to-date, especially in style, design, or dress.
1. In or characteristic of this unconventionally modern style.
In and around the 60's, two youth subcultures became ground breaking for mod fashion; the bongo beating bohemian beatniks with their berets and turtlenecks...
And the Teddy Boys with their spiffy dandy narcissistic style that made a man having interest is fashion socially acceptable...
From the mid 60's and on, the term mod was used to describe anything that was thought to be 'popular' & the 60's will always be known as defining Mod as the 'cult of the super cool'. Today's fashion trends still continue to incorporate that concept into designs.
There is a bevy of 60's styles, fashions, fads, icons and trends to cover and we look forward to bringing them all to light for you... So make sure you stop by next week for our MOD Monday 60's retro rewind!
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