Fashion In Film Friday - Pleasantville

In 1998, Reese Witherspoon and Tobey McGuire starred in what could be considered a period piece film titled 'Pleasantville'.  The movie was set in the modern day and follows the two main characters as they are sucked into their television into a 'Leave It To Beaver' type black & white sitcom.  The costume designs for Pleasantville were immaculate in replicating the styles that both men and women incorporated into their daily wardrobes in the more 'simpler' time that embodied the era of the 1950's.  

The name of the film is connected to the idealism that everything was pleasant in the 50's and representative of a more puritanical time.  In all reality, less the obvious changes in censorship and morals, individuals in that time frame faced the same challenges that we do in this day and age in regards to making our way in the world and dealing with relationships.  The movie was instrumental in giving insight to the fact that we all have the same wants and desires in life and that as a whole, our ideas really haven't changed that much throughout the decades. 

The fashions of the 50's were absolutely recreated to give this flick a realistic quality.  Tight sweaters, circle skirts and cardigans.  If you love all things 50's check out Pleasantville now on DVD...

Currently 'in shop' we have tons of 50's vintage apparel, jewelry and accessories so if that's what you dig, make sure to stop on by!...


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Fashion In Film Friday - Clueless

The 1995 movie 'Clueless' starring Alicia Silverstone & the late Brittany Murphy was surprisingly an instant box office hit given the mediocrity of the storyline.  The plot surrounds a group of Beverly Hills teenage girls who are gorgeous, popular & wealthy high school fashionistas on the hunt for the opposite sex.  This popular 90's film had the same impact on slang trends as the movie 'Valley Girls' did in the 80's.  The girls of Clueless were definitely the modern day version of 'Vals'.    

Aside from the jargon catching on, the clothing styles in 'Clueless' made it the fashion film of the year and the title was totally earned by costume designer Mona May who came up with the sixty different wardrobe changes for Silverstone's character.

May stated in an interview with Nylon Magazine that her designs for the movie Clueless were greatly influenced by runway shows.  She said the tricky part was bringing haute couture to the classroom setting & having it fit in.  Her designs for the film were fresh, outrageous & soon after the movie was released the trends were catching on.  Berets were back with a passion. Baby doll dresses with puffy sleeves, otherwise known as 'cute baby wear', micro minis with tights, slip dresses worn over t-shirts, plaid two piece mini skirt suits and thigh high stockings worn with platform Mary Jane's were big fashion fare the year this film came out... 

Although the fashion styles of the movie 'Clueless' were so sixteen years ago, elements of them pop up here and there, every now and then and sooner or later it's going to be back around again! 


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